By Channels
GENERAL TRADE
We transform paupers into princes. For store makeovers, we give sari-sari stores a fresh new look with just the right amount of finish, materials and points of purchase. These make them look more attractive that influence and drive purchase.
With sari-sari stores’ proven stable performance as of 2016 according to a global research report, they remain to be an area of opportunity and focus for our team for different executions from a simple grill talker to a store make-over and on-ground activations.
To date, we have proven capable in covering a high number of stores over a limited period of time along with other project complexities giving way to our partner brand’s target of wide reach with just the right amount of documentation.